237130_A1_Week3_Task#3_Draft Three_23/03/2016.

Critical Response – Draft Three

(images not included)

Text is something deliberately made by humans to convey an idea, a message or even a feeling (Ruszkiewicz, Anderson, Friend. 9). From this statement, I believe I can define visual texts as being humans communicating through a visual mean. It is important to understand that art and design is a way of stating or communicating an idea or feeling. To me, critical thinking is being able to understand how a visual text fits into the world and how we humans think about the certain ideas being portrayed. When looking closely and critically, you need to engage with the visual text, and be able to understand where it stands within your own personal opinions or beliefs. As part of the process needed to think critically and look closely at a visual text, is the use of internet when it comes to visual images and understanding how context is important when a visual image created.

When it comes to viewing visual texts online, the Blue Marble image is a prime example of how the internet is useful in spreading awareness of visual texts. The image to the right is now one of the most accessed images on the digital photo archive. So what does this say about the current use of viewing visual texts online? In 2012, more than a third of the world’s population had access to the Internet (Mirzoeff, 5), showing that a third of the general population is able to access thousands of visual texts through an online means. Mirzoeff states that “one of the most notable uses of global network is to create, send and view images of all kinds, from photographs to video, comics, art and animation.” (6). Through this quote I am able to understand the use of visual images online, that connectivity is very important when viewing and critiquing a visual text. Overall to be able to critically think about an image, we have to share the ideas of others around us, in this case people from the internet. We need to be able to look closely at the image and be able to view the visual texts in certain environment, to be able to create a valued personal opinion.

Context is important when creating a visual image, we have to use critical thinking to understand the context behind a visual text. When trying to understand a visual text, we need to be aware of the context in which it was designed, produced, used and understood, yet these factors, once contributed to a fuller understand and appreciation (Clarke, 25).  For example, when doing visual analysis of a light box from the Romance series by Richard Shepherd. I found myself feeling confronted by the image, as I needed to understand the context behind the image before coming to a final conclusion. As stated by Shepherd, the Romance series is a collection of images taken from live broadcasted television, it refers to how television dominates our everyday lives (“A New Romance on Courtenay Place.” News. 19 Nov. 2015. 16 Mar. 2016.). From learning about the main concept behind the image, I am able to put this image into context. I can think critically about how this image fits into everyday society and what it is conveying about modern life.  I am also now able to understand how this part of the process is important in art and design.

Through being able to understand how to critically think and look closely at visual texts shows important connections between these processes. Being able to understand the effects of the internet on visual texts and how context is important when viewing a visual text shows how these important processes are used when thinking critically and looking closely. These processes are important to engrave into working in art and design.

Texts Referenced:

Ruszkiewicz, John J., Daniel Anderson, and Christy Friend. “Reading Texts.” Beyond Words: Cultural Texts for Reading and Writing. 3rd ed. Boston: Pearson, c2012. 9. Print.

Tangaere, Bridget. “237130_Week1_Task#2_Initial Position_07/03/2016.” Bridget T Creativity. WordPress.com, 06 Mar. 2016. Web. 22 Mar. 2016.

Tangaere, Bridget. “237130_Week2_Task#4_Visual Text Analysis_17/03/2016.” Bridget T Creativity. WordPress.com, 17 Mar. 2016. Web. 22 Mar. 2016.

Tangaere, Bridget. “237130_Week2_Task#1_Field Trip Site Description and Analysis – Site One_15/03/2016.” Bridget T Creativity. WordPress.com, 15 Mar. 2016. Web. 22 Mar. 2016.

Mirzoeff, Nicholas. “Introduction”. How to See the World. London: Pelican, 2015. 3-7. Print.

Annals, Alison, Abby Cunnane, and Sam Cunnan. “Working with Images and Ideas.” Saying What You See: How to Write and Talk about Art. North Shore, N.Z.: Pearson Ed. N.Z., 15. Print

Clarke, Michael. “Language and Meaning.” Verbalising the Visual: Translating Art and Design into Words. Lausanne, Switzerland: AVA Publishing, 2007. 20-27. Print

Advertisements

237130_A1_Week3_Task#3_Draft Two_23/03/2016.

Critical Response – Draft Two 

(images not included)

Text is something deliberately made by humans to convey an idea, a message or even a feeling (Ruszkiewicz, Anderson, Friend. 9). From this, I believe that I can define visual text as humans communicating through a visual media. It is important to understand that art and design is a way of stating or communicating an idea or feeling. To me, critical thinking is being able to understand how a visual text fits into the world and how we humans think about the certain ideas being portrayed. When looking closely and critically, you need to engage with the visual text, be able to understand where it stands within your own personal opinions or beliefs. When it comes to the processes need to think critically and look closely at visual texts, we need to understand how the internet influences visual texts and also the context which the text was made in.

When it comes to viewing visual texts online, the Blue Marble image is a prime example of how the internet influences visual texts. The image to the right is now one of the most accessed images on the digital photo archive. So what does this say about the current use of visual texts online? In 2012, more than a third of the world’s population had access to the Internet (Mirzoeff, 5), showing that a third of the general population is able to access thousands of visual texts through an online means. Mirzoeff states that ‘one of the most notable uses of global network is to create, send and view images of all kinds, from photographs to video, comics, art and animation.’ (6). Through this quote I am able to understand the use of visual images online, that connectivity is very important when critiquing a visual text. Overall to be able to critically think about an image, we have to share the ideas of others around us, in this case people form the internet. We need to be able to look closely at the image and be able to view the visual texts in certain environment to be able to create a valued personal opinion.

Context is important when creating a visual image, we have to use critical thinking to understand the context behind a visual text.  When trying understand the context of a visual text, we need to be aware of the context in which it was designed, produced, used and understood, yet these factors, once contributed to a fuller understand and appreciation (Clarke, 25).  For example, when doing visual analysis of a light box from the ‘Romance’ series by Richard Shepherd I found myself feeling confronted by the image, I needed to understand the context behind the image before coming to a final conclusion. As stated by Shepherd, the Romance series is a collection of images taken from live broadcasted television, it refers to how television dominates our everyday lives (“A New Romance on Courtenay Place.” News. 19 Nov. 2015. 16 Mar. 2016.). From learning about the main concept behind the image, I am able to put this image into context and think critically about how this image fits into everyday society and what it is conveying about the modern life.

Through being able to understand how to critically think and look closely at visual texts, shows the important connection between these processes. Being able to understand the use of the internet and being able to understand the context of a visual text is important processes to use when thinking critically and looking closely. These processes are important to engrave into art and design processes.

Texts Referenced:

Ruszkiewicz, John J., Daniel Anderson, and Christy Friend. “Reading Texts.” Beyond Words: Cultural Texts for Reading and Writing. 3rd ed. Boston: Pearson, c2012. 9. Print.

Tangaere, Bridget. “237130_Week1_Task#2_Initial Position_07/03/2016.” Bridget T Creativity. WordPress.com, 06 Mar. 2016. Web. 22 Mar. 2016.

Mirzoeff, Nicholas. “Introduction”. How to See the World. London: Pelican, 2015. 3-7. Print.

Annals, Alison, Abby Cunnane, and Sam Cunnan. “Working with Images and Ideas.” Saying What You See: How to Write and Talk about Art. North Shore, N.Z.: Pearson Ed. N.Z., 15. Print

Clarke, Michael. “Language and Meaning.” verbalising the Visual: Translating Art and Design into Words. Lausanne, Switzerland: AVA Publishing, 2007. 20-27. Print

Tangaere, Bridget. “237130_Week2_Task#4_Visual Text Analysis_17/03/2016.” Bridget T Creativity. WordPress.com, 17 Mar. 2016. Web. 22 Mar. 2016.

Tangaere, Bridget. “237130_Week2_Task#1_Field Trip Site Description and Analysis – Site One_15/03/2016.” Bridget T Creativity. WordPress.com, 15 Mar. 2016. Web. 22 Mar. 2016.

237130_A1_Week3_Task#3_Draft One_23/03/2016.

Critical Response Plan

Question – ‘Explain why the processes of looking closely and thinking critically about visual texts are important to art and design.’

Rephrasing the question – ‘Show how the process of looking closely and thinking critically is important to art and design, through visual texts.’

‘When thinking critically and looking closely at visual texts, explain why these processes are important to art and design.’

REQUIREMENTS –

  • Use material from the three weeks
  • Take 2-3 ideas from the exercises practiced over the three weeks
  • Use a relevant short quote from a reading
  • Show argument through 1-2 visual texts with MLA captions
  • Refer to glossary and concepts related to critically evaluating and contextualizing visual texts
  • Include MLA referencing with in text referencing (paraphrasing and quotes)
  • Work Cited list, MLA style showing all material used in critical response.
  • Create a brief but comprehensive introduction, giving lots of info clearly and in a few words. Short conclusion
  • Cover page – title, paper number and name, my name, student ID, assignment number, word count and date.

Introduction – Describe the key terms of the question – definitions

  • Refer to readings on critical thinking
  • Explain why it is important to look closely and think critically about visual images and who its important to art and design.

Paragraphs – Key ideas could be

  • Context
  • History
  • Audience
  • Materials
  • What it is

PLAN –

Introduction – Quote or reference to text (MLA reference) Defining what critical thinking/ looking closely is, what visual texts are and the importance of these processes in art and design. Introduce the key ideas

Key idea one – connectivity through internet and impact on visual texts. (Mirzoeff)

Key idea two – context of visual images (visual analysis of visual light box)

Conclusion – Recap (NO NEW INFORMATION) once again rephrasing what processes are used and the important connection to art and design.

237130_A1_Week3_Task#2_Reading Comprehension & The Author’s Voice_21/03/2016.

Beginning University – Thinking, Researching and Writing for Success 

Beginning University: Thinking, Researching and Writing for Success.

Beginning University: Thinking, Researching and Writing for Success.


This piece is extracted from a book aimed at first year university students . What I learnt from this piece is that it is important to be able to develop skills and have the ability to think critically(45). When going through university it is important to always want to better yourself. I now understand that it is important to examine others arguments when put forward, as this will help with my learning and understand reasoning (46). I would add that it is important to take other peoples point of view, as this can aid becoming a better critical thinker.

The tone used through out this text is formal and knowledgeable, the authors have thought carefully when wording and voicing the text. The pronouns used are ‘you’ and ‘we’, suggesting that this text is directed at yourself or a group of people. The authors position is in a place of authority, they understand the concept of critical thinking and are trying to help the audience understand as well, giving an authoritative voice.

The text was easy to read because of the use of bullet points, outlining of main points/ideas and using examples. My response to the text is one of curiosity and overall I enjoyed the text because it helped me to understand other opinions are important when bettering myself as a critical thinker.

Texts Referenced:

(Wallace, Andrew, Tony Schirato, and Phillipa Bright. “Critical Thinking.” Beginning University: Thinking, Researching and Writing for Success. St Leonards, N.S.W.: Allen & Unwin, 1999. 45-50. Print.)

 

237130_A1_Week3_Task#1_Writing Response – Context & Critical Thinking_21/03/2016.

Context x Critical Thinking and Looking

"Geometric Light Bulb with Icons." Freepik. Ed. Freepik. Freepik.com, 2015. Web. 21 Mar. 2016.

“Geometric Light Bulb with Icons.” Freepik. Ed. Freepik. Freepik.com, 2015. Web. 21 Mar. 2016.


Why is context important when critically looking and thinking about a visual text?

Context is important when thinking or looking critically because it helps us to get certain facts about a visual text, using the information to create a critical opinion or begin critically thinking about the text. Through visual text, we the audience try to put it into context and try to understand how it affects our views or opinions on certain ideas or topics.

237130_A1_Week2&3_Task#1_Glossary_21/03/2016.

Glossary

This is a glossary containing key terms/wording to help my understanding of Communications in Creative Cultures.

Visual Text – As stated by Ruszkiewicz, Anderson, and Friend, text is something that deliberately made by humans to convey an idea, a message, or even a feeling. (9) From this visual text could be defined as being humans communicating through a visual media.

World View in relation to Audience – Ruszkiewicz, Anderson, and Friend state that it is about the relationship between the audience and creator. (15) As time passes, new audiences bring differentiating perspectives of books, movies, buildings etc. The new audience reads them differently, the audience appreciation alter the work themselves. Together the audience and creator create this world view. (20)

Naming – Is used for us humans to be able to understand the a visual appearance of something. What we use to identify a certain object.

Describing – Is explaining to others what we have seen or experienced. Using certain language depending on the chosen audience or situation of a conversation.

Contextualising – Is being able to understand, comprehend and identify the context of an object. Understanding the conditions that were there when the was being made/created.

Analysing – A way of being made aware of significant aspects of an object. Being able to use multiple  ideologies to analyse an object.

Context – Context is when we are able to understand the meaning around every word, image or artifact. We want to understand context so we are able to understand the reasoning behind a work and what goals were trying to be achieved. Context is also understanding where the object or text stands in the world. How does it connect between the past and the future.

Texts Referenced:

(Ruszkiewicz, John J., Daniel Anderson, and Christy Friend. “Reading Texts.” Beyond Words: Cultural Texts of Reading and Writing. 3rd ed. Boston: Pearson, c2012. 9-34. Print.)

(Clarke, Michael. “Language and Meaning.” Verbalizing the Visual: Translating Art and Design into Words. Lausanne, Switzerland: AVA Publishing, 2007. 20-25. Print)

 

237130_A1_Week2_Task#4_Visual Text Analysis_17/03/2016.

Light Box – Visual Analysis

Shepherd, Richard. Untitled. 2015. Photography. Romance Series

Shepherd, Richard. Untitled. 2015. Photography. Romance Series. Panel from Romance Series. Personal Photograph by Bridget Tangaere. 11 March 2016.


When choosing this image to analyse, I felt the composition of the two images created a disturbed mood. The light boxes were made in 2008 but this panel was constructed in December 2015 and is on show until April 2016. Richard Shepard explains that, “The title Romance refers to the ways television pretends to offer up a collective image of happiness and to conduct our desires in a drama, a romance, of narrowly defined, little pleasures.” (“A New Romance on Courtenay Place.” News. 19 Nov. 2015. Web. 16 Mar. 2016.). This panel is part of an exhibition created for the target audience being the general public.  For this particular panel, I have a negative attitude towards it because of the distraught looks on the people’s’ faces and the gun shown above. This shows me that as a country due to television, we are used to the idea of guns and are shown violence on a daily basis. Around the panel are sitting areas and café for viewing. The area this image is placed in is part of the city center and is strategically placed here which is good for accessing the preferred audience.

237130_A1_Week2_Task#3_ Comparing and Contrasting_16/03/2016.

Comparing and Contrasting 

LightBox

Shepherd, Richard. Untitled. 2015. Photography. Romance Series.  Panels from Romance Series. Personal Photograph by Bridget Tangaere. 11 March 2016.

Courtenay Place Bus Stop (near Body Shop)

Tangaere, Bridget. Courtenay Place Bus Stop (near Body Shop). 2015. Photography.


These two sites are in the same area but have big differences and similarities. One is very art originated and the other is based on practicality. One similarity between the two places are that they are very open to the public and for the public, being placed in the center of town. The light boxes were much more vibrant whereas other than being glass, the bus stop was quite a dull setting. Detail has been included into both sites but a lot more thought has been put into the construction of the light boxes, making the site more interesting in comparison to the bus stops. Another difference between the sites is the environment around the two places, the light boxes is more like a park with benches and trees whereas the bus stops are placed in an industrial area. Overall contrast is shown between the two sites.

237130_A1_Week2_Task#2_Field Trip Site Description and Analysis – Site Two_16/03/2016.

Wellington Bus Stops

Courtenay Place Bus Stop (near Body Shop)

Tangaere, Bridget. Courtenay Place Bus Stop (near Body Shop). 2015. Photography.

Taranaki Street

Tangaere, Bridget. Taranaki Street (at Vivian Street). 2015. Photography

Graves, Chelsea. ‘Group Selfie’. 2015. Photography.


The two bus stops shown above are from Courtenay Place and Taranaki Street.  These are the two main styles of bus stops you see around central Wellington. The Courtenay Place bus stop is constructed of glass with metal accents and the Taranaki stop is made of a wooden bench and metal advertising stand. I am not sure when these two stops were constructed but the sites are regularly maintained by the Wellington City Council.

These two sites are regularly used by the public and are used to be protected from the weather conditions or a place to sit until the bus arrives. With the two sites having some type of advertising around, it shows that the target audience is the general public. The audience would have responded happily to these shelters because they are able to provide somewhere to wait and are easy access. The top bus stop communicates Aotearoa through having little prints of Pohutukawa flowers around the edge of the stop, a flower that typically reminds people of New Zealand. The only lighting used is natural lighting and street lamps. With the Courtenay Place bus stop being made of glass, the natural light is very visible.

Branding, promoting and advertising are dominant in both areas, showing that bus stops are used to target the consumer market. I would visit the Courtenay Place stop more than the other because this stop is on the route of buses I take.  I overall like the design of the bus shelters.

 

 

237130_A1_Week2_Task#1_Field Trip Site Description and Analysis – Site One_15/03/2016.

Courtenay Place Light Boxes Exhibition 

LightBox

Shepherd, Richard. Untitled. 2015. Photography. Romance Series. Panels from Romance Series. Personal Photograph by Bridget Tangaere. 11 March 2016.

Group Selfie

Graves, Chelsea. ‘Group Selfie’. 2015. Photography.


This site is called the Courtenay Place Park, located in the center of Wellington. When the site was opened in May 2008, the light boxes were used to encourage people to reflect on the environment around the boxes. The boxes are 3m high and constructed of LED lighting and steel.

This area was constructed in 2008 with outdoor seating and trees being built into the site, with the target audience being the general public. The original audience of this project would have been excited for this outdoor exhibition because it was a change for the city, it was the start of showing artwork outside of a typical gallery or room.

The stories being told at this site is always changing due to the changing of what images are being shown within the light boxes. The exhibition on display now is called Romance by Richard Shepherd, the type of story that Shepherd wanted the audience to feel is how television is able to show us what our little pleasures are or what we desire.  (“A New Romance on Courtenay Place.” News. 19 Nov. 2015. Web.)

This site communicates that New Zealand is a cultural city which loves to promote all art types. From drawings/sketches to exhibitions like photography, Aotearoa is very open to the arts.  I would personally come back to this site because the exhibition changes every 4-6 months because I would love to see how to different images change the mood or feeling around the site.